Serval 以 $3B 估值完成 $150M C 輪融資，計劃招聘逾 500 人

Serval announced on October 29, 2026 that it has raised a $150 million Series C at a $3 billion valuation, a round led by Sequoia that the company described as its third funding round in 12 months.

The financing drew participation from Elad Gil, Evantic, First Round, General Catalyst, and Redpoint, with Conviction and Headline joining as new investors. Co-founders Jake Stauch, Serval’s chief executive, and Alex McLeod, its chief technology officer, authored the announcement, framing the company’s mission as extending the building power that engineers have to every employee inside large enterprises.

Catalyst and the Enterprise Service Management Platform

Serval’s platform centers on an automation agent called Catalyst. According to the company, employees in IT, security, HR, finance, and legal departments use it to build and run code-based workflows without any engineering experience. Serval says its AI agents convert business requirements into deterministic tools that run securely under strict enterprise controls, and that the resulting automations carry guardrails, permission checks, and approvals overseen by administrators.

Catalyst sits inside Serval’s broader enterprise service management platform, so teams build and run automations in the same place where they track requests, manage assets, and orchestrate changes and approvals. In its earlier Series B announcement, Serval described the underlying model: a team outlines a process in natural language, and the AI agent produces, tests, and publishes the full automation, which users can then refine with further natural-language prompts or directly at the code level. The company says these workflows are explainable, auditable, permissioned, and fully traceable.

ServiceNow Migration and Reported Traction

Serval says large enterprises are replacing ServiceNow with its platform, and that because it fully replaces the customer’s system of record, companies consolidate spending instead of adding new line items to their budgets. The company reported that one automotive manufacturer moved from ServiceNow to Serval in 45 days in a company-wide transition covering IT service management, the configuration management database, hardware and software asset management, and a long tail of departmental workflows.

Serval said its annual recurring revenue has doubled every quarter since its Series B, and that two Fortune 20 companies became customers in the six months preceding the announcement. It named Fox Corporation, WPP, Live Nation, and Ramp as organizations now building with Serval. In its Series B post, the company said customers were automating more than 50 percent of IT tickets, resolving help desk requests, provisioning access, onboarding and offboarding employees, and running compliance and reporting workflows automatically.

Hiring Plan and the ProServal Services Arm

Serval said it plans to hire more than 500 people over the 12 months following the announcement. More than 100 of those hires will be Automation Engineers assigned to ProServal, a new professional services arm whose staff will work alongside enterprise teams to spot automation opportunities, rework existing processes, and remove repetitive work. The company described Automation Engineers as big-picture problem-solvers embedded inside enterprise teams who use AI to rebuild workflows from the ground up, and said roughly half of them will be recent college graduates who complete a four-week Serval training program.

Prior Funding and Founder Background

On December 11, 2025, Serval announced a $75 million Series B led by Sequoia at a $1 billion valuation, with participation from Redpoint, Meritech, First Round, General Catalyst, Evantic, Sound Ventures, and Radical Ventures, among others. The company said it had raised $127 million in total since August and that the round was pre-empted; its Series A had been announced three months earlier. Serval reported that revenue grew 500 percent and headcount more than tripled in the 90 days after the Series A, during which the company expanded from IT automation into a horizontal automation engine used by HR, finance, legal, security, and engineering teams.

Sequoia published its own account of the partnership on the same day, stating that it pre-empted and led the Series B and that the last time it had encountered comparable customer feedback about a system of record enabling horizontal enterprise automation was 16 years earlier, when it partnered with ServiceNow. The firm said Stauch and McLeod previously led Product and Engineering at Verkada, where IT customers repeatedly asked the pair to fix their helpdesk, and noted that many Serval customers had already ripped out and replaced incumbent ITSM tools. Quoting Leon, Sequoia’s own IT leader, the firm wrote: “Serval is not AI for ITSM – it is ITSM built from AI.”

In the Series C announcement, the co-founders said the new capital will support bringing new AI capabilities to the enterprise, building a modern system of record, and forging deeper relationships with customers as they undergo AI transformations.